In Google Ads, where every click can be a potential sale, understanding your competition isn’t just strategic, it’s also absolutely necessary for creating a profitable ad campaign. For our ecommerce clients, Google Merchant Center has long been a critical tool for managing unwieldy amounts of data. When some ecommerce clients can stock thousands of SKUs…
From business tariffs to regulatory overhauls and anti-immigration policies, the cloud of Donald Trump’s second presidency looms large over U.S. and global businesses. One department has already been weathering a public storm under atmospheric pressure from conservative activists: corporate diversity, equity, and inclusion (DEI). At Adcolor’s annual conference in Los Angeles last month, members of…
The Treasury is close to finalising Rachel Reeves’s first visit to China as chancellor just days before Donald Trump is sworn in for a second time as US president. Sky News understands that Whitehall officials have pencilled in a mid-January resumption of the UK-China Economic and Financial Dialogue after a six-year hiatus. Sources said preparations…
Wondering how to start dropshipping and not sure where to begin? You’ve come to the right place. Besides getting started in this business, choosing the right dropshipping niche is also key to your online business success. In this article, we’ve done the research for you and narrowed down the top 20 best dropshipping niches to…
An Iranian rapper who was sentenced to death for supporting anti-government protests has been released from prison after two years. Toomaj Salehi was arrested in October 2022 after publicly supporting protests that erupted throughout Iran following the death of Mahsa Amini in police custody. His death sentence was overturned in June and he was released…
Phone hacking is a bigger deal than most of us realize, and it’s something we all need to be aware of. Just the other day, Dennis sent an email sharing that he had a pretty unsettling experience with a suspicious text message that seemed to come from a friend’s number. His story is a wake-up…
You can access a wealth of marketing-related data — from web analytics and customer journey behavior to competitor analysis and product usage. However, if the data isn’t clean, you can’t truly tap into its value. Or worse, you could steer your marketing in the wrong direction and see diminishing returns. James Hunt, principal consultant at…
The Tory migration numbers which came out last week demonstrate not only how tough it will be for the party to regain public trust on the issue of immigration but could point a way for new leader Kemi Badenoch to redeem the Conservatives. In a major policy speech, also last week, Badenoch suggested both a…
Getty Images The government is expected to confirm later that 20,000 people have crossed the English Channel in small boats since Labour entered office. The milestone has been reached in the five months since July’s election, after a big uptick in crossings this October compared to last year. The number of crossings this year is…
The world’s top court has begun hearing evidence in a significant case that may clarify the legal responsibilities of governments in relation to climate change. The International Court of Justice (ICJ) in The Hague will hear testimony from nearly 100 countries including Vanuatu, the Pacific island nation that initiated the effort to get a legal…
