Bumble Goes Up Against Dating App Rivals With Amelia Dimoldenberg Partnership

Dimoldenberg, the British creator known for her YouTube series Chicken Shop Date, shares her “golden rules,” “ins and outs,” and “flirty firsts” for dating in Bumble’s videos, which will roll out over the next few weeks on the brand’s and creator’s social channels.  

Both Bumble and Chicken Shop Date, which counts more than 2.8 million subscribers on YouTube, marked their 10-year anniversaries in 2024. Over the decade, Dimoldenberg has cultivated a deadpan, flirtatious persona while interviewing celebrities such as Billie Eilish, Sabrina Carpenter, Cher, and Paul Mescal in a first-date format that takes place across the U.K.’s fast-food chicken spots.  

Dimoldenberg has also recently gained fame beyond the U.K. for her red-carpet interviews, including a flirtation with actor Andrew Garfield that started at the 2023 Golden Globes and went viral (Garfield has since appeared on Chicken Shop Date).