Whether your small business operations involve delivering merchandise to clients, safeguarding important files, or relocating to a new office, boxes play an indispensable role. However, the cost of these boxes and accompanying packing materials can steadily accumulate, often making a noticeable dent in your company’s profit margin. As a means to counteract this expense, we’ve…
Opinions expressed by Entrepreneur contributors are their own. The holiday shopping frenzy — Black Friday, Cyber Monday, and every “deal day” in between — has become a staple of retail. In 2024, Black Friday alone saw a record $10.8 billion in U.S. online sales, with discounts driving the motivation. But while this season of discounts…
Federal Reserve Chairman Jerome Powell took a bite out of Bitcoin’s historic price surge. In a press conference on Wednesday, he said the central bank is not currently looking to build a reserve of Bitcoin, and projected only two rate cuts for 2025. “We’re not allowed to own Bitcoin. The Federal Reserve Act says what…
Are you pouring time and effort into content that routinely underperforms? You’re not alone. Many B2B marketers spend countless hours crafting content, only to watch it fall flat. Why? Because even well-intentioned content can miss the mark if it doesn’t resonate with your audience. The truth is that your audience is bombarded with content every…
With so many ways to create content, creators have been seeking ways to monetize. Many creators have been using the Patreon website to provide their biggest fans with exclusive access, premium content, and other perks for a monthly subscription fee. Patreon can be a great opportunity for creators to connect to their audience. What Is…
“Advertisers are looking for more of a full-funnel approach, from end to end, working with a smaller set of DSP partners, thinking about a way to connect all the touchpoints and to be more personal, to tailor that message. The paths all need to unite to be able to have the right data, the right…
Volvo is shaking up its media agency roster for the first time in 25 years. IPG Mediabrands’ Initiative has won Volvo’s global media review, ADWEEK has learned. The account spans all regions outside of China, with key markets including the U.S., U.K., Germany, Sweden, Japan, Australia, Korea. Work will begin in 2025 after a brief…
In a recent presentation for students at the University of Wisconsin-Madison, I encouraged them to expand the scope of their AI usage beyond the stereotypical applications like homework and social media. I started the discussion off with a question: Can AI’s impact be simultaneously over- and under-hyped? My conclusion is yes, it can be over-…
Getty Images The Liberal Democrats have called for an extension to Saturday’s deadline to access winter fuel payments, warning tens of thousands of older people could miss out. There has been a surge in applications for pension credit since Chancellor Rachel Reeves announced in July that the payment for this year would be mainly limited…
With Summer fast approaching, it’s time to think about potential Summer business ideas that could work for the season. Summer tends to be a better time to launch a new business since people are more likely to spend money on seasonal businesses and new businesses. This article will explore how to get started with a…
