The Role of Storytelling in Brand Building With Taylor Morrison CMO Stephanie McCarty

The Role of Storytelling in Brand Building With Taylor Morrison CMO Stephanie McCarty

Welcome to another special episode of the Marketing Vanguard podcast recorded at ADWEEK’s Brandweek 2024 conference in Phoenix, Arizona. Today, host Jenny Rooney speaks with Stephanie McCarty, CMO at homebuilder Taylor Morrison.  McCarty shares her inspiring journey from journalism to leading marketing at a major homebuilder, and how she’s revolutionizing brand storytelling and consumer engagement…

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14 Mosaic Projects to Sell

14 Mosaic Projects to Sell

Mosaic projects offer a captivating blend of color, texture, and artistic expression. This unique art form involves assembling patterns on a surface using materials like glass, stone, or ceramic. In this guide, we’ll delve into some of the most appealing mosaic projects that you can craft at home and potentially sell for a profit. What…

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Canva Boosts AI and Workplace Tools with the Introduction of Dream Lab and Major Visual Suite Upgrades

Canva Boosts AI and Workplace Tools with the Introduction of Dream Lab and Major Visual Suite Upgrades

Canva, the world’s leading all-in-one visual communication platform, has unveiled a suite of powerful new products and features, marking a significant evolution in workplace design and collaboration. This announcement coincides with Canva’s achievement of 200 million monthly active users and its annualized revenue soaring to $2.5 billion. These innovations, which include the introduction of Dream…

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Rachel Reeves rejects calls for UK to act

Rachel Reeves rejects calls for UK to act

Getty Images Rachel Reeves echoed comments by the prime minister, saying that there needed to be a focus on the present and not the past The UK is “not going to be paying out” reparations for the transatlantic slave trade, Chancellor Rachel Reeves has told the BBC. Her comments come as diplomatic sources told the…

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King Charles’s Scottish retreat could become wedding venue

King Charles’s Scottish retreat could become wedding venue

LONDON: British head of state King Charles III‘s remote private estate in the Scottish Highlands could become an exclusive location for weddings, if an application to the local council is approved.Documents submitted for consideration next week by the Licensing Board of the local Aberdeenshire Council outline plans to allow “weddings, dinners, meetings and associated events”…

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