Google’s Daniel Waisberg and Omri Weisman share three tips for improving both online and offline marketing strategies. They explain how to leverage Google Trends search data to make better decisions about products, optimize strategies, understand consumer behavior, and focus marketing efforts for a higher ROI. Google offers three tips: How To Benchmark Against Competitors Analyzing…
Leaders from Nvidia’s Jensen Huang to JPMorgan Chase’s Jamie Dimon have hailed AI as the technology driving the next industrial revolution. And while AI can lead to business impact and productivity gains, it can also be “unreal and dystopian,” one Apple Intelligence user discovered. On Thursday, Nick Spreen, an app developer based in New York,…
Martinique shaken by protests over cost of living Passengers were left stranded when the international airport in the Caribbean island of Martinique was forced to close by unrest over the cost of living in the French territory. On Thursday dozens of protesters stormed the runway at the airport in the capital, Fort-de-France, prompting its closure….
As a small business owner, you likely have a lot of irons in the fire. Running your company calls for wearing many different hats and taking on a ton of responsibilities. One of those responsibilities may be owning and operating commercial vehicles for your business. If that scenario describes you, it’s crucial to have comprehensive…
Opinions expressed by Entrepreneur contributors are their own. It’s no secret that being an elite athlete in the U.S. is a badge of honor. The brands we all associate with the ultimate in human determination and potential aren’t just the Olympic and Paralympic rings anymore; it’s the leagues, teams and sports franchises — like Nike…
Prime Minister Justin Trudeau said Friday that Canada is “ready” for a likely renegotiation of the Canada-United States-Mexico Agreement (CUSMA) after Donald Trump vowed to reopen the free trade deal if he returns to the White House. Trump told the Detroit Economic Club on Thursday that he will invoke the six-year review clause under the…
Opinions expressed by Entrepreneur contributors are their own. In my early years, I spent a decade in the restaurant business — owning several places and dealing with every challenge you can imagine. If I’ve learned anything from my time in the restaurant industry, it’s how to stay sharp, pivot fast and manage chaos calmly. Years…
As an award-winning scientist, Peter Dodge had made hundreds of flights into the eyes of hurricanes — almost 400. On Tuesday, a crew on a reconnaissance flight into Hurricane Milton helped him make one more, dropping his ashes into the storm as a lasting tribute to the longtime National Oceanic and Atmospheric Administration radar specialist and…
Although some high school grads have made a mark in the insurance business, the majority of licensed insurance agents are college graduates. Each state has specific requirements for licensing. You’ll take an insurance license exam in your chosen area – such as auto, life or others. You can apply online to take the exams. Although…
For producer Theresa Kang, everything comes down to perspective. Kang, the CEO of Blue Marble Pictures, was born in the United States, but her sister and parents were immigrants born in South Korea, resulting in her growing up in a multicultural household. Her upbringing has always played a major role in her life and the type…
