“It’s not everybody that just wakes up one day and says, ‘I don’t like my sheets; I’m going to go make a company,’” Scott Tannen, co-founder and CEO of Boll & Branch, tells Entrepreneur. However, for Scott and his wife, Missy Tannen, co-founder and chief product officer of the couple’s luxury bedding and home goods…
Opinions expressed by Entrepreneur contributors are their own. The first quarter often brings a natural slowdown, as many consumers tighten their budgets following holiday spending. This dip can be challenging, especially for shopping centers, beauty brands and service-based businesses that rely on steady engagement to maintain growth. However, with a well-thought-out PR strategy, brands can…
Opinions expressed by Entrepreneur contributors are their own. Email is a goldmine for businesses: people who make purchases via email tend to spend up to 138% more than those who don’t. During key shopping days, like Black Friday and Cyber Monday, email campaigns can significantly boost your last-quarter revenue. But sending a few random emails…
Opinions expressed by Entrepreneur contributors are their own. These days, customers aren’t just looking for a great product or service. They want an experience that’s smooth, hassle-free and feels like it was designed just for them. If you’re not delivering that, your competitors are ready and waiting to steal them away. Salesforce’s “State of the…
Opinions expressed by Entrepreneur contributors are their own. Investors love to say that “first-time founders focus on the product, while second-time founders focus on distribution.” But what does that really mean? And how does it impact the success — or failure — of a business? Let’s break it down. First-time founders often fall in love…
Opinions expressed by Entrepreneur contributors are their own. Business leaders are always looking for new ways to make their brands stand out. There are opportunities everywhere, but the most significant ones usually come up when you identify a personal, specific and often ignored pain point. It was the alcohol flush effect for me, which is…
Opinions expressed by Entrepreneur contributors are their own. For small businesses and young enterprises, size represents both challenge and opportunity: while it’s difficult to get a foothold in the market, relatively new players also have the agility to scale up quickly. Not only that, but they usually don’t face the burden of modernizing legacy systems….
Opinions expressed by Entrepreneur contributors are their own. I was profoundly moved a few years back by a poignant quote that I read. American football great Jerry Rice, when discussing his exceptional work ethic and its effect on his career, shared his winning philosophy: “Today I do what others won’t, so tomorrow I can do…
Opinions expressed by Entrepreneur contributors are their own. To make the most of the holiday shopping season, businesses must carefully plan their strategies to capture customer attention. A well-executed approach can lead to increased engagement, higher sales and stronger customer loyalty during this period. In this article, I’ll share eight proven strategies from my own…
A month after Salesforce announced its AI agent technology and its CEO Marc Benioff criticized Microsoft’s AI efforts, Microsoft announced 10 new AI agents that can take care of tasks like sales, finance, and customer service. AI agents are different from chatbots in one key way: they can act on an organization’s behalf instead of…
