Like many artists, Matthew Cortellesi had a problem: He was great at making art — but terrible at selling it. Then he made three basic changes to his business, and sales picked up. “I’ve gotten so many orders,” Cortellesi said recently. What changed? It’s a simple formula that any artist can follow: First, create a…
Opinions expressed by Entrepreneur contributors are their own. It’s no secret that being an elite athlete in the U.S. is a badge of honor. The brands we all associate with the ultimate in human determination and potential aren’t just the Olympic and Paralympic rings anymore; it’s the leagues, teams and sports franchises — like Nike…
Opinions expressed by Entrepreneur contributors are their own. In today’s competitive business landscape, there seems to be a ready-made solution for everything. While off-the-shelf technology can offer practicality and convenience, relying solely on these tools often leads to a product or service that lacks distinction. Staying ahead of the competition is about more than simply…
More than half (54%) of Americans say they’ve started a side hustle to supplement their primary source of income in the last 12 months, according to a survey from MarketWatch Guides. Although there’s no shortage of potential opportunities — side hustles can span teaching online to cleaning barbecues, creating digital products and so much more…
This Side Hustle Spotlight Q&A features Lauren Stephens and Kaki McGrath. With their mother, Bonnie Dudley, Stephens and McGrath co-founded the “high-performance, eco-friendly, elevated everyday-wear” brand Dudley Stephens in 2015. The digitally native brand has sold over 445,000 products to over 330,000 customers, resulting in more than $45 million in sales over the past 10…
Opinions expressed by Entrepreneur contributors are their own. Technology’s boom has led to a complex, interconnected global supply chain for electronic products. Each device involves a network of raw material suppliers, manufacturers and logistics companies working in tandem across borders. However, this globalized production model has also exacerbated a pressing environmental issue — the management…
Opinions expressed by Entrepreneur contributors are their own. The very definition of entrepreneurship implies many twists and turns. Founders start companies based on an idea, form a business plan around what they believe that concept’s future to be, press their foot down on the gas pedal and off they go. Along the journey, founders are…
If you want to start a business, don’t try to follow in anyone else’s footsteps — not even Daniel Lubetzky’s. Lubetzky, who founded Kind Snacks in 2004 and sold it in 2020 to Mars for an estimated $5 billion, told Entrepreneur in a new interview that though his journey may inspire others, he doesn’t want…
Join seasoned marketer, business coach, and author Darcy Juarez as she reveals the biggest marketing pitfalls that most entrepreneurs and side hustlers experience. With over 18 years of experience, Darcy has developed successful strategies that minimize these mistakes and deliver real results. Highlights of this exclusive webinar: Learn how to avoid the top marketing mistakes…
Opinions expressed by Entrepreneur contributors are their own. In my previous article, I shared my thoughts on why entrepreneurship through acquisition (ETA) may be a more lucrative, less risky route than building a startup. We discussed the ample opportunities for buying a business as the baby boomer generation — which owns most of the businesses…
