The 10 ADWEEK Stories Readers Loved Most

4. CES 2024 and Eureka Park Unveiled Tomorrow’s Neatest Trends in Consumer Tech

CES is the entire world’s New Year wake-up call. It’s an annual cluster of ballyhooed products, most of which won’t catch on (curved TVs, 3D TVs, etc.), but it’s still fun to see what caught peoples’ attention in the first week of the year. In many ways, it dictates what’s to come.

Last year, it was about “personalized care, smart home convenience, business efficiency, and sustainable solutions,” Warm Robots founder Goldie Chan wrote.

Stay tuned for another post-CES 2025 rundown on the coolest consumer tech.

3. Leaked Deck Reveals How OpenAI Is Pitching Publisher Partnerships

Since OpenAI kicked off the gen AI firestorm two(!) years ago, it has continued to be a dark horse, with a future both bright and also uncertain. It’s weathered an executive mutiny and exodus, a reportedly fracturing partnership with Microsoft, said it was weighing an ad model per the FT, and hired its first-ever CMO. It’s also been paying publishers like Meredith millions to license content.

OpenAI news are like breadcrumbs to starving birds, and that was no exception when ADWEEK posted a pitchdeck revealing the intricacies of its publisher payment model.

2. Amazon to Sunset Freevee, Streamlining Its Ad and Product Efforts